Go after the bigger jobs
- EV charger page with what's involved and typical timelines.
- Generator page, promoted before storm season.
- Panel upgrade page explaining when an upgrade is needed.
- Older-home wiring page for knob-and-tube and aluminum wiring.
Partnerships
- HVAC and solar companies who need electrical work done.
- Remodelers and kitchen designers.
- Realtors and inspectors for pre-sale electrical issues.
Stay in front of past customers
- Panel stickers with your number.
- Storm and outage tips posted on Google and Facebook.
- Holiday lighting safety posts in late fall.
- Help articles for symptom searches like "breaker keeps tripping."
- Weekly Google photos of clean installs.
Where to start
Pick the job you want more of and build its page first. Searches worth targeting.
Frequently asked questions
How can electricians get more high-value jobs?+
Build pages for upgrades and installations (panels, EV chargers, generators), partner with HVAC, solar and remodeling companies, and rank for those specific searches.
Should electricians use social media?+
It helps for visibility, but Google search and Maps usually bring more ready-to-hire customers.