Ask your weekly customers
Pick a quiet moment, like the first mow of the season or after a great-looking cut, and ask your regulars by text. Many have been happy for years and will gladly help.
Ask after big projects
For landscape installs and patios, ask at completion, with before-and-after photos.
"Hi [name], here's your yard before and after! If you're enjoying it, a quick Google review helps our small crew a lot: [link]."
Add it to your invoices
Put the review link on every invoice and in your end-of-season thank-you message.
Replying
Reply to every review and mention the work ("Glad the new patio is getting use!"). Never offer free services in exchange for reviews; it breaks Google's rules.
Frequently asked questions
How do lawn care companies get reviews?+
By asking weekly customers by text, asking after big projects with photos, and adding the review link to invoices.
Can I offer a free mow for a review?+
No. Google doesn't allow incentives for reviews. A referral thank-you for sending a new customer is a different thing.