Rank for the projects you want
A page for each project type (decks, additions, garages, concrete) helps you show up when homeowners search for exactly that. It also steers your leads toward the work you'd rather do.
Market every job site
- A professional yard sign while you work (with permission)
- Postcards to neighbors when the project finishes
- Clean trucks and trailers with your name and number
Neighbors watching a project are some of your warmest leads.
Build referral partners
- Architects and designers
- Realtors (pre-sale repairs and buyers planning renovations)
- Subcontractors who get asked for referrals
- Suppliers and lumber yards
Stay in touch with past clients
A past client is the best referral source you have. A check-in a few months after the job, a holiday card, or a short email when you finish a nearby project keeps you top of mind.
Respond fast and follow up
Homeowners contact several contractors. Reply the same day, and follow up on every estimate you send. Many jobs go to the contractor who simply followed up.
Frequently asked questions
How do contractors get more clients?+
By ranking on Google for each project type in their towns, marketing every job site, building referral partners, staying in touch with past clients and following up on estimates.
Are lead generation sites worth it for contractors?+
They can fill gaps, but leads are often shared with several contractors and cost money whether they close. Owning your own lead sources usually pays off better long-term.