Lead with your best rooms
Big, real photos of finished kitchens and bathrooms do more than any headline. Organize your portfolio by room type, label each project with the town, and include before photos where you have them.
Explain the design-build process
Show each step from first meeting to final walkthrough, with rough timelines. Homeowners' biggest fear is a project that never ends; a clear process answers it.
Talk about budget honestly
Many remodelers lose good clients by hiding every number. You don't need a price list, but explaining typical ranges or what drives cost in your area helps the right clients self-select and builds trust.
Pages a remodeling site needs
- Kitchen remodeling
- Bathroom remodeling
- Basement finishing
- Whole-home remodels
- Portfolio by room
- Process and timeline
- Financing
- A page per main town
A recent build
We built Wilson Design + Build a custom site around their real project photography and a local keyword plan for Carmel, Fishers and Zionsville, Indiana. See SEO for remodelers.
Frequently asked questions
What should a remodeling website include?+
A portfolio by room type with real photos and towns, a clear design-build process with timelines, honest budget guidance, financing, and pages for each service and main town.
Should remodelers show prices online?+
Exact prices vary too much, but sharing typical ranges or what affects cost helps the right clients reach out.