Use every project
- Yard signs on active jobs.
- Neighbor postcards when a project finishes.
- Project write-ups on your site: town, scope, timeline, photos.
- Time-lapse or progress photos on Google and Facebook.
Build relationships
- Architects and designers who need reliable builders.
- Realtors with buyers planning renovations.
- Suppliers who get asked "who do you recommend?"
- Past client check-ins and holiday cards.
Get found earlier
- Planning articles ("do I need a permit for a deck").
- Cost guides for your area.
- Winter planning offers to book spring projects early.
- A complete Google Business Profile with project photos.
Where to start
Write up your three best recent projects with photos and towns. Searches worth targeting.
Frequently asked questions
How do contractors market themselves?+
Through their finished work: project galleries, yard signs, neighbor postcards and reviews, plus Google visibility and referral partners.
When should contractors market for spring projects?+
In winter, when homeowners plan. Planning content and early-booking offers fill the spring schedule.